Litigation Insight
The Case Behind BMW’s Lawsuit Against Chinese Automotive Company BYD
Indonesia
|Published:Mar 6, 2025
BMW took legal action after discovering that BYD was using the name M6 for one of its vehicle models. The use of a name identical to one of BMW’s legendary models. This is considered likely to cause confusion among consumers, particularly those familiar with the reputation and high quality associated with the BMW M6.
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